Ece Güner

Ece Güner

Digital Marketing Specialist

  • SEO
  • Content Marketing
  • Conversion Optimization

About

Has 8 years of experience in digital marketing. Specializes in SEO and content strategies.

43 articles

Articles

Most Profitable Micro Niche Ideas for 2026 Digital Marketing
June 16, 2026

Most Profitable Micro Niche Ideas for 2026

The most profitable micro niche ideas for 2026 are the ones built around a clearly defined audience, measurable buying intent, and enough depth to support…

Google Analytics 4 Setup and E-Commerce Conversion Tracking Digital Marketing
October 17, 2025

Google Analytics 4 Setup and E-Commerce Conversion Tracking

This blog post details the Google Analytics installation and conversion tracking processes, which are of critical importance for e-commerce sites. First, what Google Analytics is and its basic concepts are explained, followed by a step-by-step guide to the Google Analytics 4 setup stages.

Office 365 vs Google Workspace: Business Email Solutions Digital Marketing
October 12, 2025

Office 365 vs Google Workspace: Business Email Solutions

This blog post compares two popular email solutions for businesses: Office 365 and Google Workspace. It highlights the importance of ease of use and data security, while also examining the features and different usage scenarios of both platforms in detail.

Yandex Metrica vs Google Analytics: Web Analytics Comparison Digital Marketing
October 12, 2025

Yandex Metrica vs Google Analytics: Web Analytics Comparison

This blog post compares two giants in the web analytics world: Yandex Metrica and Google Analytics. It highlights the importance of web analytics and provides a detailed examination of each tool s key features, strengths, and opportunities for enhancing the user experience.

Techniques to Improve Your Google PageSpeed Insights Score Digital Marketing
October 8, 2025

Techniques to Improve Your Google PageSpeed Insights Score

This blog post provides a comprehensive guide to help you improve your website's performance. We start by explaining what Google PageSpeed Insights is and why website speed is important. Next, we look at how Google calculates the PageSpeed score.

Minimizing SEO Impact During Web Hosting Migration Digital Marketing
October 6, 2025

Minimizing SEO Impact During Web Hosting Migration

Web hosting migration is a critical process that can negatively impact SEO performance. This blog post focuses on minimizing the SEO impact of web hosting migration, providing information on considerations, factors affecting SEO, and choosing the right web hosting provider.

Website A/B Testing: Analyzing User Behavior Digital Marketing
October 5, 2025

Website A/B Testing: Analyzing User Behavior

This blog post delves into the importance of website A/B testing and its role in understanding user behavior. It explains how to improve user experience with A/B testing, setting goals, different content strategies, and the basic steps of testing.

Adding and Configuring Google Analytics Code to Your Site Digital Marketing
September 28, 2025

Adding and Configuring Google Analytics Code to Your Site

This blog post explains in detail the process of adding and configuring Google Analytics code to your site. It explains what Google Analytics code is and why it is important, and shows you step by step how to add it to your site.

How to Conduct A/B Testing on Your WordPress Site? Digital Marketing
September 13, 2025

How to Conduct A/B Testing on Your WordPress Site?

Conducting A/B testing on your WordPress site is a crucial way to enhance your website's performance. This blog post will explain what A/B testing is and why it’s important. Following that, it will detail the preparatory steps for A/B testing, discussing which elements should be tested and how to create test scenarios.

How to Create Evergreen Content in Content Marketing? Digital Marketing
September 3, 2025

How to Create Evergreen Content in Content Marketing?

Creating evergreen content in content marketing is key to improving your SEO performance by consistently delivering value. This blog post begins with the question, What is Evergreen Content in Content Marketing?

Creating Article Titles: 10 Tips to Increase Click-Through Rates Digital Marketing
August 29, 2025

Creating Article Titles: 10 Tips to Increase Click-Through Rates

This blog post highlights the importance of creating effective article titles and offers ways to increase click-through rates. It details the characteristics of reader-captivating titles, key considerations when writing titles, and a step-by-step guide to the title creation process.

Conversion Tracking in the Age of Privacy: Preparing for a Cookie-Free World Digital Marketing
August 26, 2025

Conversion Tracking in the Age of Privacy: Preparing for a Cookie-Free World

With the increasing importance internet users place on privacy today, conversion tracking strategies are undergoing a significant transformation in the age of privacy. This blog post provides an overview of conversion tracking methods as we prepare for a cookie-free world.

Mobile App Marketing Strategies Digital Marketing
June 26, 2025

Mobile App Marketing Strategies

This blog post provides a comprehensive guide to creating a successful mobile app marketing strategy. First, it touches on what mobile app marketing strategies are, then explains in detail the steps to be followed in the marketing process.

The Impact of Visual Design in Email Marketing Digital Marketing
April 10, 2025

The Impact of Visual Design in Email Marketing

The impact of visual design in email marketing is a critical factor that directly affects success. Effective visual design significantly increases the perception of email content, open rates, and user engagement.

Ephemeral Content: Marketing with Stories and Ephemeral Content Digital Marketing
March 16, 2025

Ephemeral Content: Marketing with Stories and Ephemeral Content

Ephemeral Content is a type of content that is becoming increasingly important in digital marketing and is accessible for a short period of time. This blog post, under the title Ephemeral Content: Marketing with Stories and Temporary Content, examines in detail what ephemeral content is, its historical development, its different types…

Guide to Creating an Integrated Digital Marketing Strategy Digital Marketing
March 16, 2025

Guide to Creating an Integrated Digital Marketing Strategy

This comprehensive blog post covers the intricacies of creating an integrated digital marketing strategy, which is a must for modern marketing. The article explains what integrated digital marketing is and why it is important, and details the step-by-step process of creating a strategy.

Detecting and Preventing Leaks in the Purchasing Funnel Digital Marketing
March 12, 2025

Detecting and Preventing Leaks in the Purchasing Funnel

This blog post focuses on strategies for detecting and preventing leaks in the purchasing funnel, which is vital for businesses. It explains what the purchasing funnel is and why it's important, detailing the stages of the funnel. It covers how to identify leaks, best prevention practices, and metrics for funnel success.

Competitor Analysis: Competitive Intelligence in Digital Marketing Digital Marketing
March 10, 2025

Competitor Analysis: Competitive Intelligence in Digital Marketing

Competitor analysis, which is an important step in achieving success in digital marketing, is of critical importance to stand out in the competitive environment. This blog post explains the basics of competitor analysis, why it should be done, how to recognize competitors and which tools can be used, and examines it in detail.